How to develop augmented reality (AR) apps In almost every case, an AR app is going to superimpose digital content on a real-world object, in real-time. Getting alignment between physical and digital content is one of the main challenges when developing an AR app. A key part of that challenge is to ensure the UI/UX is closely tailored to the needs of the user, otherwise, there is a risk that the app won’t provide much value for those who download it. Keep your AR experience simple and intuitive. One or more specialist designers/developers are going to need to provide those skills while working alongside app developers to integrate the AR features with a new or current app that is being modified. Most augmented reality app development projects take place in C# and C++, to keep it simple for other app developers working on the project. Thankfully, developers working on AR projects can turn to trusted platforms where they can create AR objects and use a whole bunch of great tools that reduce the development timescale. These platforms include ARPA SDK’s, DroidAR (for Android), Metaio SDK, Vuforia SDK, Wikitude SDK, and ARLab SDK. Almost all include support for iOS, Android, Google Glass, Windows, and Unity, making it easier to start building an AR app with the benefit of a community and dozens of useful tools.

Interexy’s experience in Augmented and Virtual Reality software Development ▫️Labster is an AR startup helping teachers & students across the world to get study faster & efficiently by providing virtual labs experience. Interexy was the team supporting them on the journey of app development from existing web product from Day 1. We began by carefully overviewing & understanding the current situation – Labster was a Series B startup with successful complex working web product wanting to jump into a mobile space. We also had time constraints since Labster’s management wanted to move fast – they were also willing to provide any support we needed. The goal of the build was to develop a functional MVP in the short time frame to present to the board of directors to continue the development of the app further. We had MVP build, limited time-frames & presentation to the board in our minds when working on the MVP of the project. Labster has raised a total of $103.5M in funding over 5 rounds. Their latest funding was raised on Feb 10, 2021 from a Series C round. Labster is funded by 12 investors. Educapital and GGV Capital are the most recent investors. Labster app developed with Interexy vastly increased the Series C fundraising amount. ▫️App Success Labster mobile application became a huge success with 100.000+ download on Google Play & an average rating of 4.5 with over 8500 app reviews serving the students & teachers worldwide. ▫️Industry Leadership The app strengthened the company’s position on the marketplace allowing it to extend to mobile space and improve retention rates & creating a new revenue generation channel through product development.

Sectors that would benefit from AR In any sector or business where customers would benefit from an improved experience or a more interactive delivery of information, AR is worth considering. It’s actively used in the retail industry, providing, for example: ▫️1. Entertainment Entertainment is one sector with the most to gain from AR and VR technology. Numerous brands can enhance what they’re offering with an AR experience or adapting an already popular game with augmented reality technology. Games that involve quests and journeys would be ideal for an AR experience, which would also open the door to brand collaborations and extra revenue streams. ▫️2. Retail AR is one-way retailers can combine digital with physical experiences. Give your mobile-savvy customers an enhanced experience. Instead of them looking for deals on similar products, then buying it online from a competitor, you can tell them more about a product, give them offers and create up-sell opportunities. ▫️3. Education Learning experiences for students of every age group can become more immersive. Students are already accessing learning tools and apps on smartphones and tablets, making an AR experience a small step along a road already traveled. ▫️4. Tourism Tourism providers can benefit from AR in several ways. As part of the sales experience, you can show customers more easily the destinations on offer. Making it easier to sell a city, region, or resort. And then, when you get to your destination, AR apps can give holidaymakers more information and an immersive experience that will contribute to the quality of the holiday. ▫️5. Real Estate AR embeds on websites and in apps can give potential buyers/tenants a 3D experience of a property, the area, and city without leaving their own home or office. These are simply a few ways that companies can embrace the use of augmented reality apps.

What do you need to know about developing an app with Augmented Reality (AR)? AR is not virtual reality (VR). AR allows app developers and companies to overlay digital information on real-world objects. AR is already influencing app development around the world, with companies in sectors as diverse as real estate, finance and healthcare asking for AR layers and augmentation to apps they’re developing. Unlike VR, augmented reality is more accessible and doesn’t require customers to buy anything new. Anyone with a smartphone that has a camera can access AR technology. Location and marker-based are the two versions of AR that can be implemented within apps. Location-based – as the name suggests – uses the geolocation data within phones to directly influence the AR experience within the app. For example, this typically means that wherever the user is, they are able to interact with the world physically and with an augmented digital overlay. Users would need to enable geolocation data sharing with the app to benefit from a location-based AR experience. Marker-based is somewhat different. Instead of relying on geographic inputs, marker-based apps rely on patterns and interaction with a smartphone camera. For example, when an app is opened, if someone were to point a smartphone’s camera at a QR code with a logo or brand symbol it would generate a digital overlay of information in the real world. Providing a UI overlay on a physical object, such as an item of clothing or meal in a restaurant, gives brands creative new ways to make an in-store experience more immersive, thereby improving the customer experience and increased revenues.

What is an augmented reality app Augmented and virtual reality were nothing more than a theory when the phrase was first coined in 1990. Boeing researcher Tom Caudell first pitched the idea when Star Trek: The Next Generation introduced Holodeck, a fictional immersive virtual reality experience. environment. Now we are closer than ever to immersive virtual realities. Augmented Reality (AR) is already influencing app development. One of the most influential and famous augmented reality apps to hit the market was Pokemon Go in 2016. Pokemon Go caught the attention of the whole world, which quickly led to collaborations with augmented reality brands such as Starbucks and T-Mobile. It is a mobile game developed and published by Niantic for iOS and Android devices, known for breaking world records for downloads and app revenue. Launched in 2016, Apptopia currently has 900 million downloads as of September 2018 and has an estimated revenue of $1.2 billion. However, Pokemon Go is far from the only notable player in the augmented reality market. According to current market value estimates, it could reach $162 billion in 2024, experts interviewed by the BBC say. Revenue from augmented reality devices and services currently stands at around $54 billion and is growing rapidly.

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Five Signs Blockchain Could Help Your Business 🚀 Before diving into the nuances of blockchain implementation, organizations need to be sure if blockchain is the only rational solution to their current issues. The time when enterprises need to look beyond the blockchain hype and consider the technology from a business standpoint has finally come. So here are five signs blockchain could help your business: 1. You need to share a database with lots of different people 2. You process transactions that need a verifiable audit trail 3. You use intermediaries to process or verify information on your behalf 4. You use contracts to fulfill transactions between different parties 5. Your transactions need to be transparent